Marketing research has shown that the appearance of a box affects many shopping decisions. With custom packaging you can make your customers interested in a product and encourage them to buy it, even if it is not necessarily necessary for them. What interesting packaging can be found in the deodorant and cosmetics industry? Let’s see!
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The Irish brand Humankind produces organic and natural lip and skin care products. The deodorants, which are free of harmful chemicals, are not only packed in small ecological cardboard boxes. Humankind’s packaging is minimalist and stylish. An interesting solution used in them is the green colour of the prints. Quite an unusual colour when it comes to product packaging printing!
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Corpus Naturals is a well-known brand of natural vegan deodorants. Corpus Naturals products do not contain any synthetic fragrances. Admittedly, Corpus Naturals packaging is extremely effective on shop shelves. Deodorants are packed in elegant, minimalist packaging in mint colour. The visual identity of the brand is very coherent – the corpusnaturals.com website is also designed with mint colours and accents in mind!
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Nala Deodorant is another example of a brand that used interesting custom packaging. Boxes for Nala Deodorant products are cardboard tubes – they have a round shape and have been printed with intriguing symbols referring to the female body. Nala Deodorant deodorants do not contain harmful or toxic substances, such as aluminium, parabens, or oil, these cosmetics are dedicated to conscious and confident women.
And what are the most interesting examples of deodorant packaging that you’ve seen recently? As far as cosmetic boxes are concerned, we also recommend checking out the entry for interesting cosmetic skin care boxes.